由義烏市創(chuàng)意產(chǎn)業(yè)協(xié)會(huì)主辦的“義烏鵝”義烏文化主題IP形象設(shè)計(jì)大賽自2025年1月啟動(dòng)征稿以來，受到了社會(huì)各界廣泛關(guān)注與設(shè)計(jì)者的熱情參與，為滿足廣大設(shè)計(jì)師尤其是高校參與者的創(chuàng)作需要，經(jīng)組委會(huì)研究決定，將截稿時(shí)間延期至2025年5月25日，評(píng)選時(shí)間延期至2025年6月1-15日，展覽時(shí)間安排在2025年7月，并明確入圍獎(jiǎng)獎(jiǎng)金、增設(shè)組織獎(jiǎng)。大賽活動(dòng)其他事項(xiàng)保持不變。
  附:大賽公告全文:
  帝京賦杯·“義烏鵝”義烏文化主題IP形象設(shè)計(jì)大賽公告
  賦詠義烏，美傳世界！“義烏鵝”義烏文化主題IP形象設(shè)計(jì)大賽由義烏市創(chuàng)意產(chǎn)業(yè)協(xié)會(huì)主辦，聯(lián)利控股集團(tuán)“帝京賦”冠名贊助，旨在進(jìn)一步挖掘弘揚(yáng)駱賓王文化、鵝文化與義烏精神，打造創(chuàng)意獨(dú)特、雅俗共賞的“義烏鵝”形象，通過“義烏鵝”IP宣傳義烏，通過文化賦能促進(jìn)義烏創(chuàng)意產(chǎn)業(yè)發(fā)展，通過文化與經(jīng)濟(jì)協(xié)同發(fā)展推進(jìn)義烏建設(shè)“世界小商品之都”，進(jìn)而更好地服務(wù)世界。
  一、組織機(jī)構(gòu)
  主辦單位
  義烏市創(chuàng)意產(chǎn)業(yè)協(xié)會(huì)
  承辦單位
  義烏創(chuàng)意文化產(chǎn)業(yè)發(fā)展有限公司
  協(xié)辦單位（排名不分先后）
  義商智庫
  義烏市動(dòng)漫協(xié)會(huì)
  義烏市工業(yè)設(shè)計(jì)協(xié)會(huì)
  義烏市駱賓王文化研究會(huì)
  義烏市文化用品行業(yè)協(xié)會(huì)
  義烏市市場(chǎng)對(duì)外拓展協(xié)會(huì)
  義烏市時(shí)尚創(chuàng)意產(chǎn)業(yè)協(xié)會(huì)
  義烏市工藝美術(shù)行業(yè)協(xié)會(huì)
  義烏市文化產(chǎn)品創(chuàng)意行業(yè)協(xié)會(huì)
  中國(guó)小商品城日用百貨行業(yè)商會(huì)
  支持單位
  聯(lián)利控股集團(tuán)
  義烏大酒店
  法律顧問
  吳偉（廣東經(jīng)天律師事務(wù)所）
  二、征集對(duì)象
  國(guó)內(nèi)外大專院校、設(shè)計(jì)機(jī)構(gòu)、創(chuàng)作團(tuán)隊(duì)、設(shè)計(jì)師個(gè)人均可參與。
  三、參賽要求
  1.設(shè)計(jì)要求
  IP形象設(shè)計(jì)應(yīng)符合義烏鵝文化主題，展示駱賓王文化、“義烏鵝”文化內(nèi)涵（資料參見“月季之城”服務(wù)號(hào)“義烏鵝大賽〞合集相關(guān)內(nèi)容），構(gòu)思新穎、生動(dòng)親和、內(nèi)容健康、與時(shí)俱進(jìn)。
  2.作品要求
  （1）作品成果表現(xiàn)形式不限（手繪或數(shù)字表現(xiàn)等均可，如為AI作品應(yīng)特別注明）。
  （2）數(shù)字作品應(yīng)包含IP形象設(shè)計(jì)圖紙及其名稱、設(shè)計(jì)說明（不超過300字），設(shè)計(jì)圖紙包括平面設(shè)計(jì)圖與各向視圖（不少于：正面、側(cè)面、背面3張）及延展場(chǎng)景效果圖（能表現(xiàn)該形象特色的動(dòng)作或表情）。
  （3）手繪作品尺寸不小于A3規(guī)格，不大于90*90cm，
  （4）實(shí)物作品不大于70*70*70cm，電子作品拍攝角度為正面、側(cè)面、背面，不少于3張。
  （5）應(yīng)征作品評(píng)選入圍后，數(shù)字作品須能提供可用于媒體傳播及線下展覽印刷的源文件；手繪作品和實(shí)物作品評(píng)選入圍后，需提供作品原件。
  3.投稿要求
  所有參賽電子作品要求：分辨率不小于300dpi，jpg格式，圖片不小于2MB，不大于10MB，請(qǐng)將作品電子稿發(fā)至收稿指定郵箱：yiwue vip.163.com，郵件的文件名命名格式：“義烏鵝IP+真實(shí)姓名+作品標(biāo)題”，并填寫參賽信息：本人姓名（以身份證為準(zhǔn)）、作品標(biāo)題、設(shè)計(jì)說明、聯(lián)系地址、手機(jī)、本人有效電子郵箱。作品需符合競(jìng)賽規(guī)定的格式和要求，統(tǒng)一以壓縮包形式發(fā)送。
  4.交稿時(shí)間
  本公告發(fā)布之日即可投稿，交稿截止時(shí)間：2025年5月25日。
  四、參賽須知
  1.參賽作品不得含違法、淫穢、迷信等內(nèi)容，不添加無關(guān)第三方標(biāo)識(shí)。
  2.作品必須原創(chuàng)，因版權(quán)問題引發(fā)糾紛，作者自負(fù)并取消資格。
  3.主辦單位對(duì)獲獎(jiǎng)作品享有一切權(quán)利，入圍作者有合作機(jī)會(huì)。未獲獎(jiǎng)作品權(quán)利歸參賽者。
  4.作者視為同意遵守大賽規(guī)定，主辦方保留解釋權(quán)。
  五、知識(shí)產(chǎn)權(quán)
  1.歸屬條款：參賽者提交作品，視為同意獲獎(jiǎng)作品的知識(shí)產(chǎn)權(quán)（包括但不限于著作權(quán)、商標(biāo)權(quán)、專利權(quán)等）轉(zhuǎn)讓給主辦方，獲獎(jiǎng)后知識(shí)產(chǎn)權(quán)自動(dòng)歸主辦方所有。
  2.范圍界定：知識(shí)產(chǎn)權(quán)包括作品的修改權(quán)、復(fù)制權(quán)、發(fā)行權(quán)、展覽權(quán)、信息網(wǎng)絡(luò)傳播權(quán)等，主辦方有權(quán)對(duì)作品進(jìn)行多種使用，包括但不限于展覽、出版、網(wǎng)絡(luò)傳播等。
  3.后續(xù)條款：參賽者應(yīng)協(xié)助主辦方辦理知識(shí)產(chǎn)權(quán)的變更登記手續(xù)，主辦方在使用作品時(shí)將尊重并保留參賽者的署名權(quán)，雙方應(yīng)按要求配合。
  4.保護(hù)未獲獎(jiǎng)作品：未獲獎(jiǎng)作品的知識(shí)產(chǎn)權(quán)歸參賽者所有，主辦方在使用這些作品時(shí)需獲得參賽者的書面授權(quán)。
  5.糾紛解決機(jī)制：如發(fā)生知識(shí)產(chǎn)權(quán)糾紛，參賽者可向主辦方提出申訴，主辦方應(yīng)協(xié)助參賽者通過仲裁或訴訟等方式解決糾紛。
  6.解釋權(quán)：主辦方對(duì)規(guī)則及知識(shí)產(chǎn)權(quán)條款有最終解釋權(quán)，參賽者可咨詢主辦方相關(guān)事宜。主辦方聯(lián)系電話:18268833927，聯(lián)系人:葉先生。
  六、評(píng)選與展覽
  大賽組委會(huì)將委托由專家組成的評(píng)審組對(duì)作品進(jìn)行公開、公正評(píng)選，經(jīng)過初評(píng)、復(fù)評(píng)程序，評(píng)選出一、二、三等獎(jiǎng)作品及入圍作品。獲獎(jiǎng)及入圍作品，主辦方統(tǒng)一進(jìn)行裝裱展出。
  1.評(píng)選時(shí)間：
  2025年6月1日-615日。評(píng)選結(jié)果在“月季之城”等組織單位公眾號(hào)平臺(tái)進(jìn)行公示。
  2.獎(jiǎng)項(xiàng)設(shè)置：
  一等獎(jiǎng)1名，獎(jiǎng)金20000元及獎(jiǎng)品、獲獎(jiǎng)證書；
  二等獎(jiǎng)3名，獎(jiǎng)金各5000元及獎(jiǎng)品、獲獎(jiǎng)證書；
  三等獎(jiǎng)6名，獎(jiǎng)金各1000元及獎(jiǎng)品、獲獎(jiǎng)證書；
  入圍獎(jiǎng)40名，獎(jiǎng)金各500元與獲獎(jiǎng)證書；
  另設(shè)組織獎(jiǎng)5名，表彰組織有效參賽作品數(shù)量最多的前5家單位，頒發(fā)獲獎(jiǎng)證書。
  3.獲獎(jiǎng)作品展覽
  時(shí)間：2025年7月
  展覽地點(diǎn)：
  “帝京賦”展廳，義烏大酒店，駱賓王公園等
  線上展：“月季之城”等組織單位官方公眾號(hào)
  帝京賦杯·“義烏鵝”義烏文化主題
  IP形象設(shè)計(jì)大賽組委會(huì)
  義烏市創(chuàng)意產(chǎn)業(yè)協(xié)會(huì)
  2025年3月23日
  Announcement of the Dijing Fu Cup·"Yiwu Goose"Yiwu Cultural Theme IP Image Design Contest
  Sing praises of Yiwu,
  and spread its beauty to the world!
  The"Yiwu Goose"Yiwu Cultural Theme IP Image Design Contest is hosted by the Yiwu Creative Industry Association and sponsored by the"Dijing Fu"of Lianli Holding Group.It aims to further explore and promote the culture of Luo Binwang,the"goose"culture,and the spirit of Yiwu.The contest is designed to create a unique and widely appreciated"Yiwu Goose"image.Through the"Yiwu Goose"IP,the contest aims to promote Yiwu and boost its creative industry through cultural empowerment.It also seeks to advance Yiwu's development as the"World Capital of Small Commodities"through the coordinated development of culture and economy,thereby better serving the world.
  I.Organizing Institutions
  -Host:Yiwu Creative Industry Association
  -Organizer:Yiwu Creative Cultural Industry Development Co.,Ltd.
  -Co-organizers(in no particular order):
  -Yiwu Business Think Tank
  -Yiwu Animation Association
  -Yiwu Industrial Design Association
  -Yiwu Luo Binwang Culture Research Association
  -Yiwu Cultural Supplies Industry Association
  -Yiwu Market Expansion Association
  -Yiwu Fashion and Creative Industry Association
  -Yiwu Arts and Crafts Industry Association
  -Yiwu Cultural Product Creative Industry Association
  -China Small Commodities City Daily Necessities Industry Chamber of Commerce
  -Support Units:
  -Lianli Holding Group
  -Yiwu Hotel
  -Legal Advisor:
  Wu Wei(Guangdong Jing Tian Law Firm)
  II.Participants
  Individuals and teams from domestic and international colleges,design institutions,and creative groups are all welcome to participate.
  III.Contest Requirements
  1.Design Requirements
  The IP image design should conform to the theme of Yiwu's goose culture and showcase the cultural connotations of Luo Binwang and the"Yiwu Goose"(for reference materials,see the relevant content in the"Yiwu Goose Contest"collection on the"Rose City"service account).The design should be original,vivid,amiable,healthy,and up-to-date.
  2.Work Requirements
  The form of the work is not limited(hand-drawn or digital works are both acceptable;if it is an AI work,please specify).
  Digital works should include the IP image design drawings,their names,and design descriptions(no more than 300 words).The design drawings should consist of a plan view and various directional views(at least three:front,side,and back)as well as extension scene renderings(showing the unique actions or expressions of the image).
  The size of hand-drawn works should not be smaller than A3 format and not larger than 90*90cm.
  Physical works should not exceed 70*70*70cm in size.For electronic works,the shooting angles should include the front,side,and back,with no less than three pictures.
  After the works are shortlisted in the selection process,digital works must be able to provide source files suitable for media dissemination and offline exhibition printing;for hand-drawn and physical works,the original pieces must be provided.
  3.Submission Requirements
  All electronic contest works are required to have a resolution of no less than 300dpi,in jpg format,with images no smaller than 2MB and no larger than 10MB.Please send the electronic manuscript of the work to the designated email address:yiwue vip.163.com.The file name of the email should be in the format of"Yiwu Goose IP+real name+work title".Also,fill in the contest information:your full name(based on your ID card),work title,design description,contact address,mobile phone number,and your valid email address.The works should comply with the format and requirements specified in the competition and should be sent in a compressed package format.
  4.Submission Time
  Submissions can be made from the date of this announcement,with the deadline being May 25,2025.
  IV.Contest Notes
  1.The works must not contain illegal,obscene,or superstitious content,and no irrelevant third-party logos should be added.
  2.The works must be original.If any disputes arise due to copyright issues,the author will be held responsible and disqualified.
  3.The host organization has all rights to the winning works,and the shortlisted authors will have the opportunity to collaborate.The rights to the works that do not win any awards remain with the participants.
  4.By participating in the contest,the authors are deemed to agree to the contest regulations,and the host organization reserves the right of interpretation.
  V.Intellectual Property Rights
  1.Ownership Clause:By submitting a work,the participant agrees to transfer the intellectual property rights of the winning works(including but not limited to copyright,trademark rights,patent rights,etc.)to the host organization.After winning,the intellectual property rights of the works will automatically belong to the host organization.
  2.Scope Definition:Intellectual property rights include the rights to modify,reproduce,distribute,exhibit,and disseminate the works through information networks,etc.The host organization has the right to use the works in various ways,including but not limited to exhibitions,publications,and online dissemination.
  3.Follow-up Clause:Participants should assist the host organization in handling the procedures for changing the registration of intellectual property rights.When using the works,the host organization will respect and retain the author's right to be named.Both parties should cooperate as required.
  4.Protection of Non-winning Works:The intellectual property rights of the works that do not win any awards belong to the participants.The host organization must obtain the participants'written authorization when using these works.
  5.Dispute Resolution Mechanism:In case of intellectual property disputes,participants may appeal to the host organization,which should assist the participants in resolving the disputes througharbitration or litigation.
  6.Right of Interpretation:The host organization has the ultimate right of interpretation of the rules and intellectual property clauses.Participants may consult the host organization regarding related matters.
  VI.Evaluation and Exhibition
  The contest organizing committee will entrust a panel of experts to conduct a fair and impartial evaluation of the works.After the preliminary and re-evaluation procedures,first,second,and third prize works as well as shortlisted works will be selected.The host organization will unify the framing and exhibition of the winning and shortlisted works.
  1.Evaluation Time:
  June 1-15,2025.The evaluation results will be announced on the official public account platforms of the organizing units such as"Rose City".
  2.Award Settings:
  First Prize:1 winner,with a cash prize of 20,000 yuan,gifts,and a certificate of award;
  Second Prize:3 winners,each with a cash prize of 5,000 yuan,gifts,and a certificate of award;
  Third Prize:6 winners,each with a cash prize of 1,000 yuan,gifts,and a certificate of award;
  Shortlisted Award:40 winners,each with a cash prize of 500 yuan and a certificate of award.In addition,there are 5 organizational awards to commend the top 5 units with the most effectively organized contest works,with certificates of award to be presented.
  3.Exhibition of Winning Works
  Time:July 2025
  Exhibition Locations:
  "Dijing Fu"Exhibition Hall,Yiwu Hotel,Luo Binwang Park,etc.
  Online Exhibition:
  Official public accounts of the organizing units such as"Rose City"
  Organizing Committee of the Dijing Fu Cup·"Yiwu Goose"Yiwu Cultural Theme IP Image Design Contest
  Yiwu Creative Industry Association

  March 23,2025

https://mp.weixin.qq.com/s/lwO4Punh7ibH5f06N1gLng